Levendary cafe case study Essay

1. Statement of Problem What be the problems being administrationd and the to the highest degree(prenominal) important 3-4 decisions the familiarity lacks to make regarding the situation of the alliance in China.The company transformation from private equity ownership with an immediate switch over of CEO marked new challenges for the company. The company has been going through taut changes to keep up with the strong performance track record. However, the distinction of the profiles and focus approach of the two CEOs was obviously noticed by the subordinates. The intelligent use of management issues and concerns with subsequent impact on the employees and consumers mark the enormousness and sensitiveness of the decisions of Mia Foster. The response and performance of China Market are the primary hard area of the company. The management is piled with issues and skepticism on the ground of the equation generated let on of new CEO, new Market, new strategies and new report ing procedures. The dire need of management is to visit location with ample supporting information and lynx-eyed approach to take take in over the situation. The core areas to be communicate in this reference includes the dilemmas of swirled market reputation of the company, skepticism over the companys potential to grow as a multinational brand, challengers rivalry and in house mismanagement issues. An immediate and cerebrate response to the illustrated concerns is essential at this point of time to take hold of the situation before it gets any worst. The solutions devised in this reference are illustrated down the stairsa.Product Image in Market.b. Communication political platform (Internal / External)c. Documentation of Policies and proceduresd. merchandising strategy development2. Alternatives What are three different years of fulfil she bum take to deal with Louis Chen and solve these various issues? Clearly explain. The importance of the concerns with the necessity t o strategically move to address the issues is obvious. The different courses of action that kitty be adapted to respond the requisites are referred below a. Department Heads are to be aligned over a platform with allocation of KPI in their respective fields in the light of the strategic objectives. b. The board of directors is to be supported by an in house team to monitor and animal trainer the resolutions. c. A third person consultation service can be hired with an objective of desired goals.3. Decision Recommend one course of action. Convince us why this one is best and will assistant fix the problems. Address any criticism that this decision is likely to faceAmongst the suggested woofs the first option of allocation targeted objectives as KPIs of the department head is the most suitable, as it will utilize in house resources and direct monitor of the in charge. At the same time, the possibility of information leakage or blame game is further at the diminished end if this opt ion is opted.4. Action List and describe 4-5 action steps to turn your plan into reality and implement the planA comprehensive and concise action plan to support the strategy is suggested below for your perusal.a. Development and establishment of company processes and policies.b. The communication of policies amongst all branches.c. Development of communication model that is separate cerebrate for internal communication with a user friendly website for consumers.d. The hiring of a regional media manager and financial analyst to keep the track on the path.e. steadfast observation of agendas over the Board meetings.f. Allocations of target oriented KPIs to a lower place the observation of the strategic goals.